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Customer portal for manufacturer| Entytle

Customer portals can be supercharged if you do this one thing right

Digital transformation is impacting us in multiple ways, be it as an individual or a business and this transformation is accelerating with each passing second.  Gone are the days when the muscle power of big organizations, their hold on channels infrastructure, and their reach would define the market. Customers also were not aware of all

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Blog: Cutting through the noise: UX for the UX-starved industrial world

Cutting through the noise: UX for the UX-starved industrial world

How do you go about designing UX for the industrial world? After all, industrial design is synonymous with the industrial sector (it’s in the name silly!!).  To understand why the Industrial world is UX-starved, we have to first explore the specific factors that lead us to this situation: ERPs and CRMs are clunky tools used

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Installed Base & Aftermarket Revenue: Safe Harbor in a Story Sea

Installed Base & Aftermarket Revenue: Safe Harbor in a Stormy Sea

I had the opportunity to present to a group of Industrial Investors, Industry Analysts, and Industrial OEM leaders recently. The presentation was aimed primarily at an investment audience and outlined their priorities vis-a-vis their Industrial portfolios. I also touch upon how industrial Aftermarket has been the savior for OEMs during recessionary times. Here’s a shorter

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Customer Data Platform for Industrial OEMs

Customer Data Platform for Industrial OEMs and Machinery manufacturers

“Pete’s Super Submarines“ is the old name of which company? Try selling them Nuclear warheads! Key messages: Future is about data quality Data Quality is not a one-time fix, but a continuous improvement process Investing in a data quality engine that unifies, cleanses, and organizes data is a critical step in the digitization journey  Loyal

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Excess Inventory

How can Industrial OEMs deal with excess inventory in 2022 and beyond?

The more things change, the more they remain the same. Target, recently, announced price cuts to get rid of excess inventory while acknowledging that this would squeeze their profits. Our Global Customer Success Manager Tom Sturdivant wrote about excess inventory piling up 2 years ago when we were in the midst of the pandemic. We

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