BLOGS
Chief Installed Base Officer – how does an OEM go about organizing for this key role?
A few weeks ago, I suggested that industrial OEMs should create a new role, that of a Chief Installed Base Officer (CIBO). Based on the comments and reactions, I clearly hit a nerve, and the reactions were interesting in their affirmation of the need for this role. This leads to
The ultimate guide to fixing Industrial Data Quality – This works every time!!
I want you to open up the contact list on your phone, and see how many are in there. Of those hundreds of contacts, how many do you actually need today? Are they all saved under their correct names? Are you confident, all of them are active and up-to-date? I
The ultimate guide to fixing Industrial Data Quality – This works every time!!
I want you to open up the contact list on your phone, and see how many are in there. Of those hundreds of contacts, how many do you actually need today? Are they all saved under their correct names? Are you confident, all of them are active and up-to-date? I
Do you know how bad your Installed Base data is?
So you want to become data-driven in your sales and marketing strategy, and you’re super excited about the way data will help you significantly improve your business? Well yes, it is great to be excited, but do you really know how bad your Installed Base data is? Let’s start with
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Chief Installed Base Officer – how does an OEM go about organizing for this key role?
A few weeks ago, I suggested that industrial OEMs should create a new role, that of a Chief Installed Base Officer (CIBO). Based on the comments and reactions, I clearly hit a nerve, and the reactions were interesting in their affirmation of the need for this role. This leads to
The ultimate guide to fixing Industrial Data Quality – This works every time!!
I want you to open up the contact list on your phone, and see how many are in there. Of those hundreds of contacts, how many do you actually need today? Are they all saved under their correct names? Are you confident, all of them are active and up-to-date? I
The ultimate guide to fixing Industrial Data Quality – This works every time!!
I want you to open up the contact list on your phone, and see how many are in there. Of those hundreds of contacts, how many do you actually need today? Are they all saved under their correct names? Are you confident, all of them are active and up-to-date? I
Do you know how bad your Installed Base data is?
So you want to become data-driven in your sales and marketing strategy, and you’re super excited about the way data will help you significantly improve your business? Well yes, it is great to be excited, but do you really know how bad your Installed Base data is? Let’s start with
“Get our bi-monthly blog digest! Sign up now to receive it in your email inbox!
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