Category Archives: Industrial Guides
Industrial OEM manufacturers are increasingly making investments in technology to improve their customer experience, communication, marketing, and their ability to serve customers. This consolidated set of technology is focused on aftermarket, service, sales, marketing, and customer support – and can be collectively known as “AfterMarTech” – combining all the aspects of dealing with existing customers […]
The industrial space is currently in a transformation process with investments being made on major mega trends. These mega trends are very diverse and include technological innovations, organizational trends and new business models. The objective of this report is evaluate the status of industrial manufacturers in the major trends related to eCommerce and data driven […]
Driving rapid revenue growth from your installed base…without huge CRM or ERP investments Many manufacturers are trying to make the shift to providing more solutions instead of just new equipment – smart PE sponsors are capitalizing on this opportunity. Technology is a critical enabler to this shift – with many firms leveraging generic platform solutions […]
The massive potential value in using data across a wide range of use cases (sales, marketing, operations, service, support, product lifecycle, etc) – most OEMs are moving in this direction. Data regarding existing customers are typically the most valuable – having a proactive and value-add relationship with existing customers leads to greater loyalty and increased […]
Digitization will become de facto in most companies – it is a survival investment, not just to get ahead Companies will consider these investments using their usual frameworks of build vs. buy and ROI etc. Build vs buy needs careful evaluation of multiple levers for the success of the project, the low total cost of […]
Industrial Guides
Report: Installed Base Platforms – An emerging technology to maximize the Value of Installed Base Data
An industry survey conducted by Blumberg Advisory Group in association with Entytle, highlights that as Industrial OEMs and their channel partners make the transition from being product-oriented to service-oriented companies, one of the significant dependencies that stands out is reliance on Installed base data to make informed decisions. As Industrials have accrued customer data over […]
