BLOGS

Is your ERP/CRM implementation jeopardizing your digital initiatives?
After years of not investing in their ERP systems, OEMs spent much of 2020 and 2021 embarking on major upgrades, or replacement projects to modernize their core systems with over 26% of prospects and customers telling us that they are in the midst of a multi-year upgrade cycle. After years of

Dispatch from Field Service Palm Springs 2022
Our observations on the trends impacting Industrial OEMs We just spent a few days in Palm Springs participating in the Field Service event. It was nice to hit the event circuit once again post the pandemic. We met many Industrial manufacturers up close and had a chance to get a

Top Industrial email tips that are bound to work
Let’s start by talking about some general statistics about email marketing in the B2B space. According to Statista, the number of people that check their emails daily is more than 4 billion now and this number is expected to rise to 4.6 billion till 2021 Every day more than 330

How can Industrials use Installed Base data to boost revenue growth?
Installed Base Selling is the ability of an OEM to drive revenue across their existing customer base to sell aftermarket products & services, upgrades, modifications, and new equipment. Almost 90% of an OEM’s internal team’s workflows are tied to the installed base creating an abundance of opportunities. These teams take
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Is your ERP/CRM implementation jeopardizing your digital initiatives?
After years of not investing in their ERP systems, OEMs spent much of 2020 and 2021 embarking on major upgrades, or replacement projects to modernize their core systems with over 26% of prospects and customers telling us that they are in the midst of a multi-year upgrade cycle. After years of

Dispatch from Field Service Palm Springs 2022
Our observations on the trends impacting Industrial OEMs We just spent a few days in Palm Springs participating in the Field Service event. It was nice to hit the event circuit once again post the pandemic. We met many Industrial manufacturers up close and had a chance to get a

Top Industrial email tips that are bound to work
Let’s start by talking about some general statistics about email marketing in the B2B space. According to Statista, the number of people that check their emails daily is more than 4 billion now and this number is expected to rise to 4.6 billion till 2021 Every day more than 330

How can Industrials use Installed Base data to boost revenue growth?
Installed Base Selling is the ability of an OEM to drive revenue across their existing customer base to sell aftermarket products & services, upgrades, modifications, and new equipment. Almost 90% of an OEM’s internal team’s workflows are tied to the installed base creating an abundance of opportunities. These teams take
“Get our bi-monthly blog digest! Sign up now to receive it in your email inbox!
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