Asset Lifecycle Management for OEMs: The Definitive Guide
KEY TAKEAWAYS What Asset Lifecycle Management Means for OEMs Asset lifecycle management for OEMs is the process of tracking industrial equipment from the point of...
Customer Retention in Manufacturing: Why OEMs Lose Accounts (and How to Stop It)
Customer churn in manufacturing is the gradual loss of existing accounts through declining purchasing activity, lapsed service contracts, and eventual competitive...
Aftermarket Parts Strategy Playbook for Industrial OEMs
An aftermarket parts strategy is how an industrial OEM systematically identifies, prices, and sells replacement parts and components into its existing customer base...
Installed Base Analytics: The OEM’s Most Underused Growth Lever
Installed base analytics is the practice of collecting, unifying, and analyzing data about every piece of equipment an OEM has manufactured, sold, and deployed,...
Manufacturing CRM Isn’t Built for the Industrial Aftermarket
A new study commissioned by ServiceNow reveals what aftermarket leaders have known for years – the enterprise software stack is failing manufacturers where...
The 30–60% Installed Base Revenue Opportunity is sitting untouched
Every equipment OEM has two businesses. The one it actively manages – new equipment sales – and the one it mostly ignores: the...
Installed Base Visibility: Where Is Your Equipment, Really?
If you look at your ERP right now, I can almost guarantee what you’ll find: a list of thousands of “Sold-To” addresses. You see the name of the...
