Exploring European OEMs: Insights from our Europe Tour
Last week, I had the pleasure of being able to visit multiple customers across Europe. While the challenges of the past 2 years (covid, supply chain, etc) are easing,...
Dispatch From Europe : Takeaways from our tour of European machinery manufacturers
Last week, I had the pleasure of being able to visit multiple customers across Europe. While the challenges of the past 2 years (covid, supply chain, etc) are easing,...
Steps to fix Installed Base Data for Installed Base Selling – Part 1/4
The world is full of obvious things which nobody by any chance ever observes. – Arthur Conan Doyle Installed Base Selling is an important revenue stream for...
ChatGPT Explains Selling More Aftermarket
Since the release of ChatGPT, there have been a stream of memes and blogs about the incredible capability of this new generative AI technology. I thought it would...
Growth Through Trends
The industrial space is currently in a transformation process with investments being made on major mega trends. These mega trends are very diverse and include technological...
Using AI to measure customer loyalty
Summary; Beyond your top 10-20 accounts, understanding loyalty is really tough It requires understanding all of the parts and service transactions with a customer,...
OEMs need an Aftermarket CRM.
Over the past 8 years, Entytle has had a front-row seat in observing and participating in the Industrial world’s highest margin yet mostly underinvested business:...