CRMs of some degree have been used by all industries to do your basic sales functions: track pipeline, customer engagement, forecasting, and the list goes on. The question, though, is how do you take it a step further and make your organization more efficient and proactive by using a CRM to drive more aftermarket revenue? […]
Author Archives: Aaron Arnold
Let’s be honest, most if not all salespeople use a spreadsheet of some form in their sales methodology. It can be frowned upon, but oftentimes it’s seen as the easiest way to strategize what customers/prospects you have been talking to or should be talking to. ERPs and CRMs do exist for customer data management BUT… […]
An Installed Base Platform (IBP) is a data platform that gathers, cleans & hosts all of an Industrial OEM’s Installed Base data points in one source of truth. This empowers Industrial OEMs to have all the information they need/want for their customers in one place instead of searching in multiple tools or relying on tribal […]
An Installed Base Platform (IBP) is a data platform that gathers, cleans & hosts all of an Industrial OEM’s Installed Base data points in one source of truth. This empowers Industrial OEMs to have all the information they need/want for their customers in one place instead of searching in multiple tools or relying on tribal […]