When Marc Andreesen famously declared almost a decade ago that “software will eat the world”, he fired a warning shot across the bow of companies in a variety of industries that their life was going to change, in many ways irreversibly. Some sectors moved faster than others, e.g. consumer commerce, financial services, etc. But there […]
Software (and data) is eating the world – so what’s an OEM to do? Read More »
We had published a blog about an upcoming recession super-early into the pandemic in March 2020. No one knew what would transpire next at that time, but now we know how events unfolded. We had some advice for Industrials in March 2020 and we are happy that most Industrials had stuck to the suggestions we
It’s time to recession-proof your Industrial business, yet again Read More »
After years of not investing in their ERP systems, OEMs spent much of 2020 and 2021 embarking on major upgrades, or replacement projects to modernize their core systems with over 26% of prospects and customers telling us that they are in the midst of a multi-year upgrade cycle. After years of not ERP underinvestment, 2020-2022 have
Is your ERP/CRM implementation jeopardizing your digital initiatives? Read More »
Our observations on the trends impacting Industrial OEMs We just spent a few days in Palm Springs participating in the Field Service event. It was nice to hit the event circuit once again post the pandemic. We met many Industrial manufacturers up close and had a chance to get a sense of market sentiment and
Dispatch from Field Service Palm Springs 2022 Read More »
Let’s start by talking about some general statistics about email marketing in the B2B space. According to Statista, the number of people that check their emails daily is more than 4 billion now and this number is expected to rise to 4.6 billion till 2021 Every day more than 330 billion emails are received and
Top Industrial email tips that are bound to work Read More »
Installed Base Selling is the ability of an OEM to drive revenue across their existing customer base to sell aftermarket products & services, upgrades, modifications, and new equipment. Almost 90% of an OEM’s internal team’s workflows are tied to the installed base creating an abundance of opportunities. These teams take on a variety of roles
How can Industrials use Installed Base data to boost revenue growth? Read More »
Pricing is a critical lever that can have an immediate impact Is your supply chain disrupted? Are you losing customers? Are you experiencing labor shortages? Is revenue and profit below 2019 levels? Is inflation causing costs increases? In conversations with multiple manufacturing executives, the answer is a resounding ‘yes’ across the board. While there is
Supply Chain, Inflation, & Labor Shortages stalling your growth? Read More »
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