Senior Digital Marketer

Entytle is a fast-growing SaaS company that is seeking an entrepreneurial-minded leader further to turbocharge growth in the manufacturing/OEM space. We are seeking a highly motivated and experienced B2B Digital Marketer to join our team. The ideal candidate will have a deep understanding of B2B marketing and a passion for creating successful digital marketing campaigns. They will be responsible for executing the company’s digital marketing strategy and developing new campaigns to drive traffic, increase lead generation, and improve customer engagement.

Responsibilities & duties:

  1. Plan, develop, and execute successful B2B digital marketing campaigns across multiple channels including email, SEO, social media, and events
  2. Landing page creation and optimization using WordPress
  3. Write engaging and compelling copy for ads, blogs, email campaigns, and website content to increase conversion rates and drive lead generation
  4. Optimize website content and metadata for search engines to improve website visibility and organic search rankings
  5. Conduct thorough research and data analysis to identify opportunities for growth and track campaign performance and make data-driven decisions
  6. Design and execute email marketing campaigns and manage email lists, segmentation, and automation workflows
  7. Design and create graphics and visual content using Canva or similar design tools
  8. Collaborate with cross-functional teams to execute successful events and webinars
  9. Stay up-to-date with the latest digital marketing trends and technologies and implement best practices to improve campaign performance


  1. Bachelor’s/Master’s degree in Marketing, Digital Marketing, or a related field
  2. 5-8 years experience in B2B digital marketing
  3. Strong knowledge of digital marketing channels including email marketing, SEO, social media, and events
  4. Excellent copywriting skills with the ability to write engaging and compelling content
  5. Experience with data tracking and analysis tools such as Google Analytics, SEMrush, etc
  6. Ability to design graphics and visual content using Canva or similar design tools
  7. Strong problem-solving skills and ability to make data-driven decisions
  8. Excellent communication, interpersonal, and teamwork skills
  9. Photoshop, Illustrator, Premiere Pro, and another Adobe tool experience is a huge plus

About Entytle

Entytle is a global provider of Installed-Base Sales Automation solutions that help B2B manufacturers increase customer loyalty and lifetime value, thus creating customers for life. Entytle has built Entytle Insights, an AI-powered platform that enables customers to assemble data from multiple, siloed systems, and processes that data to identify usage patterns and customer segments, deliver opportunities for parts and services sales and drive aftermarket revenue growth. Founded in 2014, the company is split between the two tech hubs of Austin, TX (USA) and Pune, India. Entytle serves the world’s leading industrial manufacturers, with customers including Johnson Controls, Baker Hughes, Duravant, Grundfos, and General Electric, among others.
Job Category: Senior Digital Marketer
Job Type: Full Time
Job Location: Pune,India

Apply for this position

Allowed Type(s): .pdf, .doc, .docx